Our new live sessions begin January 30th 2013 -
The Power of Yes
And a whole lot of help from the calendar.Where are we going in 90 days? We’re mapping out the plan and then working it. Say YES! -- and let’s get going.... 90 Days to Transform your Practice. Just in time for the mother lode of patient demand- January 2013 and New Year’s Resolutions. Upon Completion: Your roadmap to practice transformation will be in place!
To Brand or not to Brand? That is not a question!
Creating a “brand” that is unique to you engages your prospective patients. Identify who you are, what you do, and how you are different. Using worksheets and homework, we walk through a step-by-step process to create your personality brand and then APPLY it -- Powerfully. Creatively. Effectively -- to everything you do. These two modules are core to our entire program. Don’t even try to skip these steps! Upon Completion: Your powerful, authentic and clear brand message about who you are and what you have to offer will be ready to sing to the rafters!
Something to Talk About - Your Passion is Contagious
You have to feel it! When you reconnect with your passion for your medicine, you won't be able to contain yourself. You are contagious to share, you are excited, you plan events and you engage the people that need you most. With or without “eSavvy” or money, this is fun, full of life, and it expresses the real you in your medicine – and this works in the NOW! Upon Completion: You will have the direction and know- how to create events and buzz in your practice
Social Media AKA Free Advertising.
+ 3 bonus sessions for novices and beginners!
Fear not FaceBook! You will fly into this brave new world of Social Media confidently.New to the world of social media? We understand your fears. Honest. EXTRA: We have 3 bonus sessions (as self study) for beginners and intermediates, to get you up to speed FAST. Upon Completion: You will have a social media identity on which to build and master.
LinkedIn, Yelp, Google+ and Keywords.
Learn how Dr. Andrew Brandeis of Care Practice used Yelp reviews and keywords to develop 9000 patient files in 3 years. See how LinkedIn and its powerful demographic is your #1 secret weapon. Capitalize on the upcoming merging of Google Places and Google+. We’ll walk through all of these important practice-building areas and put some powerful tools in those typing fingers! Upon Completion: You will be inspired and informed on how targeted online tools can acutally help grow your practice.
First & Last Impressions.
Your website is your stand-in for you and your practice -- 24/7. Are you confident that the first impression you make is right for you? If it’s wrong, that first impression may well be the LAST impression current and prospective patients ever have. We’ll show you how to look at your practice from the eyes of your patients and learn how to CHANGE it. FAST. With Ease. NOW. Upon Completion: You will know exactly which direction you must go in order to "take back" your website and how "Search Engine Optimization" really works in this modern era.
Smile. Shine. Succeed. Your Events Come ALIVE
Make your events come ALIVE .New interactive technologies now make it easier that ever to build relationships with the people you’re trying to reach. Learn the ins and outs of webinars, teleconferences, in person events. You’ll discover all the DO’s and recognize the DON’Ts that spell the difference between success and Mess! So, Smile. Shine. Succeed. Upon Completion: You will make a memorable event and extend their reach.
The Referral Engine. Yes it can -- and does -- happen.
You can build a loyal tribe that channels its enthusiasm for you and your practice in ever growing numbers of referrals. Get to know the Nuts. Bolts. Oil. And see how you can have raving patients and fans that can’t stop talking about you and your practice. Upon Completion: You will be on your way to enhancing referrals in your practice from patients that already love and beleive in you.
Dispensary Management-It can Make you or Break you.
Learn how to manage a huge dispensary out of a closet! Honest a closet! Learn how to create the right QuickBooks accounts to manage your dispensary for you and how to manage inventory with a few clicks. Upon Completion: You will be empowered to organize and maximize efficiency in your dispensary.
Strategic Partners: We are all in this together.
You are doctors. Everyone wants to work with you. You have what everyone wants. We identify how to find other businesses that will help you spread your message to the world, while you do the same for those that you believe in. You can’t do this all alone. Learn the steps to build out a professional network and make the phrase “We are all in this together” a fruitful reality! Upon Completion: You will have identified the "who and How" to create meaningful and synergistic strategic partnerships.
Time Management: How do we find time to do all of this?
First things first. We review some time management tools and how to find the one right for you. We create time in our lives and work for our priorities. Let’s create the “P” list and check it twice. Upon Completion: You will have a new set of skills to maintain the balance that allows you to truly enjoy that success.
Details, Details, Details
We begin on Live Sessions again on January 30th 2013. Can't make the live calls? No worries! Each call is recorded and available with your password.
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